The Best Colors to Wear for Your Skin Tone

As far as we’ve been told, finding the right color for your skin tone is very difficult business. Articles ask us to examine the color of the veins on our wrist in order to find our undertones, but figuring out the most flattering colors to wear shouldn’t have to be so complicated, right?

We wanted to cut through the nonsense and nail down the specific colors that will flatter each skin tone, so we broke things down by five general ones to make things as simple as possible. Below, you’ll find our easy guide to wearing the most flattering colors for your skin tone so you’ll never have to second-guess yourself again. (Of course, this shouldn’t deter you from wearing whatever color you want on any given day.)

As an added bonus, it comes complete with shopping options to help you dress your best—totally hassle-free. Ready to check it all out? Read on for our guide to which colors are the most flattering for your skin tone.

Bold colors like Claire Most’s cobalt blue sweater look incredible against dark skin.

Time to hit the beach.

This will wow at any event.

Pastel colors like Kellie Brown’s light yellow jacket stand out against a darker complexion.

The whole matching look gets a yes from me.

Can’t resist a cute summer dress.

Ruby red has never looked better. Pair with deep red for extra style points. 

This dress silhouette feels very right now.

So cozy.

Khaki and olive green both look incredible on your skin tone, and considering utility styles are currently trending, this is just one more reason to opt for the color.

The ultimate closet staple.

Best when worn with sneakers.

Don’t hold back on the white, as the fresh color makes your skin literally glow.

It doesn’t get any easier than this.


Bright pink, though often a hard sell for some, couldn’t look better against dark skin tones.

Such a strong color.

Love a good cut-out.

Medium skin tones can pull off most types of metallic—from silver to copper—like these standout gold pants.

A party piece if we’ve seen one.

We love the halter neck detail.

If your skin tone is in the medium range, consider wearing dove gray. If you’ve got lighter skin, opt for a charcoal gray, and if you’ve got darker skin, a very pale gray will look best.

Cool but still super cozy.

The built-in belt makes this basic a little less basic.

Not many can wear highlighter-worthy hues, but as Lotte proved in this skirt, medium-skinned ladies have got this look in the bag.

This top packs a punch.

Add a pop of neon to your next beach outing.


A timeless dress style.

The classic tan color on Caroline Daur’s jacket creates an appealing contrast with her fair skin.

Wearing this pretty much guarantees you’ll look polished.

Camel always makes pieces look more expensive. 

This pale shade of green is just light enough to complement your fair skin well. Freshen up the look for spring by wearing a seafoam green piece with white ankle boots.

This color makes any outfit stand out.

Throw on jeans and call it a day.

Millennial Pink is a term we’ve all come to use for this particular pale shade of blush. Thankfully, the color is easily found on so many stylish pieces and looks amazing on fair skin tones.

A sweater that’s—dare I say—sexy.

Wear this underneath a boxy blazer for your next night out.

Yes, that’s right. The It color of the season was tailor-made for fair skin, so feel free to shop all those pretty lavender pieces to your heart’s content.


Sometimes there’s those days you just want to wear a t-shirt.

This post was originally published at an earlier date and has since been updated.

Next, The Summer 2022 Starter Pack: Every Cool Thing to Buy This Season

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